The voters have decided! Congratulations to Giovanni Grant who just won our Rasta T-shirt Design Contest hosted by Designs by Fanatics. You can check out his design below. As the Grand Prize Winner, Giovanni will receive a $500 VISA Gift Card plus 10% commission off every shirt sold on Surf Fanatics, Skate Fanatics, Fighting Fanatics and Motocross Fanatics. The winning design will also be featured on the Surf Fanatics homepage. All additional finalists will win a $100 VISA Gift Card and their design featured across all of the above-mentioned sites. We’ll be back soon to announce when the top 10 designs will be for sale on our sites. Thank you to all who participated! Stay tuned for our next Themed T-shirt Contest…

Help us choose the Top College Fashionista and you could win a trip to America’s Fashion Capitol – NYC!

Ladies, each week from now until May 15th, cast your vote for the most stylish college blogger and a trip for two to New York City could be yours. Five bloggers representing campuses across the country such as Auburn, U of Illinois, U of Washington, UNC, and Mizzou, will reveal their way of transforming ordinary fan gear pieces to styles that reflect the season’s trends. To win the title of “The Top College Fashionista” these ladies need your votes! Oh and in case you didn’t hear the first two times, your reward for voting, a chance to win the grand prize – roundtrip air travel for two, three day stay at a NYC area hotel, $400 spending money, a $250 gift certificate to Lady Fanatics, a digital camera to capture every moment in the Big Apple, and a signed copy of “U Chic: The College Girl’s Guide to Everything”.

Increase your chances of the winning the big prize or one of sixteen prize packs that include a $100 gift certificate to Lady Fanatics and a signed copy of the U Chic book, by voting and entering each week.

I have one question for you now, “What are you waiting for? Enter now!”

Meet the bloggers…

That’s the tag line for one of our newest Fanatics-themed sports apparel sites, LadyFanatics.com.

Launched a few weeks before the Mother’s Day holiday, the site focuses on products of interest to women sports fans and features college, NFL, MLB, NBA, NHL and NASCAR team fan gear.

The site design is a break from the bold text and high-impact colors of much of the sports world and even many sports apparel sites. In an effort to appeal more to a woman’s eye, LadyFanatics.com theme uses light pink, mauve and gray as well as lighter-weight fonts and subtle graphic touches.

The site was developed with a healthy amount of feminine input and has already gotten a good deal of positive response from customers as well as high praise from some of the women on staff here at Football Fanatics.

“I’m not really a ‘pink’ person,” said Sara Casale, a Football Fanatics buyer.”but coming here and seeing the colors tells me it’s tailored for women. It draws me in and it’s a site where I’d go to shop.”

Shoppers looking for a specific team can use the portal boxes on the home page broken out by league and each featuring a drop-down team selector.

Each league box is also clickable and takes the shopper to a special league page featuring a list of teams. This should make for an easy-to-navigate experience whether the shopper has a specific product in mind or just wishes to browse the store.

We’ve also used the opportunity to merchandise some special shopping groups for specific items of interest to women.

Three of the shopping groups focus on women’s products by brand and feature ladies gear from adidas, Nike and Reebok. The other two groups focus on product categories and are self-descriptively named “Ladies Hats” and “Everything Pink.” Shoppers can find links to all five groups prominently displayed near the top of the site.

Like many of our Fanatics-themed sites, shoppers can also reach the complete line of the Football Fanatics products through the menu bar at the top of the page just below the title-header.

Feel free to check the site out at www.LadyFanatics.com. We’re always interested in what you think, so let us know your thoughts in our comments section on this blog post.